Greenlight West: new £4.5m production fund to boost region’s competitive edge as a production hub

The Mayor of the West of England has today launched a new £4.5 million production fund designed to increase the quantity, range and scale of film and TV productionsmade in the region. New grant funding from Greenlight West represents the biggest boost in more than a decade for production in the region, which is already home to the third largest hub of its kind in the UK. 

Investments made by Greenlight West are forecast to generate £20.7 million in production spend in the region, supporting more than 230 jobs, while supporting freelancers,local suppliers, and the wider screen supply chain. 

Awards of between £50,000 to £500,000 (varying by production routes) will be available for ambitious, commercially viable screen productions that can demonstrate the meaningful impact they will bring to the region in terms of local spend, employment, skillsdevelopment and other benefits. 

Eligible applicants include incoming productions filming in the region, productions made or led by regionally based companies, and productions carrying out significant post-production work locally. Unlike many other incentives offered in different geographicalareas of the UK, funding is non-recoupable, a factor expected to significantly enhance the West of England’s competitive edge as a filming region. 

Announcing the new fund at Bristol Old Vic today, Helen Godwin, Mayor of the West of England, said:

“The West of England is already one of the most popular places in the UK to make TV and film. Whether that’s blockbuster drama, homegrown storytelling, globally renowned natural history, expertly crafted animation or cutting-edge factual production, thisis the place to be.

“We’re serious about ramping up our region’s credentials as a filming hub even further, to grow this important sector and stimulate more spending, create more jobs and skills opportunities for local people.

“With this new incentive we’re sending a clear message to the sector. We want you to make more magic here in the West Country, tell more stories from our region, and show off more of our places on screen – with all the tourism benefits that brings.

“We’re here to help you invest, recruit, and train locally and we look forward to harnessing the power that your film and TV production can bring to the country’s fastest-growing regional economy.”

Philippa Lowthorpe, the three-time BAFTA-winning director whose credits include H is for Hawk (Film4/Lionsgate), Prisoner 951 (BBC), Three Girls (BBC), The Crown (Netflix), and Call The Midwife (BBC), said: 

“Bristol is a brilliant city to base any drama production. Its wealth of talent, its fabulous and versatile location opportunities both in the city and the region, the Bottle Yard Studios, and also its excellent post companies like Films@59 have made theWest of England first choice for me over the years. I try and base my shoots here whenever I can, from “Three Girls” to my more recent series “Prisoner 951”. I’m excited that the new fund will encourage more drama into the region.”

Rachel Drummond-Hay, Chair of the Royal Television Society West of England, said:

“The news of the regional production fund is a fantastic boost to the region’s television sector. At a time when the commissioning landscape is undergoing significant change, becoming increasingly competitive and hard to navigate, an investment programmeof this scale will have huge benefits for production companies, suppliers and freelancers alike. Not only will the fund give companies based in the region an edge when it comes to pitching, tendering and financing new projects of scale, it will also help ensuretalent stays in the region and new talent continues to be developed.”

A spokesperson from BristolScreen Producers, an alliance of producers working across different genres in the region, said:  

“This is excellent and welcome news for the region’s production companies and freelancers living and working in Bristol and the South West. We particularly welcome the recognition of an indigenous element in the funding provision that will help build businesses,grow skills development and retain key talent. It’s fantastic that there’s a specific motivation to retain post production work that often misses out to London. The funds provide a necessary boost to the screen sector’s entrepreneurial spirit and finally gives usthe opportunity to be equitable with other regions.” 

Locally-based freelance producer Ben Greenacre‘s credits filmed in the region include The Forsytes (5/Masterpiece), The Outlaws (BBC/Amazon Studios), and new feature film Bad Apples starring Oscar-nominee Saoirse Ronan, which opens in UK cinemas tomorrow (18th September). He said:“Congratulations to the West of England Mayoral Combined Authority for delivering this much-needed and long-awaited production fund. Bristol and the South West are already among the best places in the country to film, but incentivising more TVproduction will help ensure the region builds on its remarkable success in what is an increasingly competitive market.

“Film and TV production is already one of the South West’s most important industries in terms of inward investment, and this Fund will help it grow further and faster. I think we’ll see the dividends almost immediately. And the benefits go well beyond television, thisFund should also encourage more independent films to base themselves in Bristol and the wider region. Bad Apples, set and shot in Bristol, Bath and North Somerset, is released this weekend to critical acclaim and is already creating a real buzz around theregion as a filming destination. This Fund has the potential to make Bristol and the South West a national leader not just in TV drama and documentaries, but in independent filmmaking too.”

Greenlight West is the first investment from the £25 million secured by the West of England from the Department for Digital, Culture, Media, and Sport’s Creative Places Growth Fund. The West is one of just six regions to unlock the funding from government. 

 Culture Secretary Lisa Nandy said:

“Through the Creative Places Growth Fund, we’re putting funding in the hands of local leaders, giving them the freedom to invest in what works for their communities and creative sectors.

“Greenlight West is a great example of that approach in action: backing local jobs, skills and businesses, while helping the region compete for more major productions. I can’t wait to see the fantastic productions that come out of the West of England offthe back of this.”

Councillor Kevin Guy, Leader of Bath & North East Somerset Council; Councillor Mike Bell, Leader of North Somerset Council; Councillor Maggie Tyrrell, Leader of South Gloucestershire Council, and Councillor Ian Boulton, Co-Leader of South GloucestershireCouncil, said in a joint statement:

“The scene is set in the West of England for the next chapter of film and TV production, spurred on by Greenlight West. Local councils play an important role in supportingthis vital sector of our regional economy, through Film Offices, studios, and other support to help showcase some of the best of the West on screen. Greenlight West is good news for local jobs and culture so we’re excited to see the next generation talent,on either side of the camera, backed by this investment.” 

Councillor Tony Dyer, Leader of Bristol City Council and Deputy Mayor of the West of England, said:

“In Bristol, we are proud to hold UNESCO City of Film status, run one of the UK’s busiest and most established Film Offices, and be the home of The Bottle Yard Studios, the South West’s largest filming facility. We are also proud to support this growingsector to help bring world-class content to screen. This investment is a big boost for local jobs, skills and the future growth of film and TV production in Bristol and across the wider region.”

The Mayor was joined on stage for the announcement at Bristol Old Vic – where many stars of stage and screen began their professional careers, including Olivia Colman, Sir Daniel Day-Lewis, Erin Doherty, Naomie Harris, Jeremy Irons, Theo James, Cyril Nri, SirPatrick Stewart – by some of the next generation of talent working behind the camera. Bolstering screen sector workforce development is one of the core objectives of the new investment, and successful applicants will need to demonstrate how they will engagewith local skills and talent development initiatives. 

Patricia Natividad, an alumni of All Set West, a combined-authority funded skills programme for the sector, said:

“This funding is great news. There’s already a busy film and TV scene here in Bristol and the West, and hopefully this will take it to the next level. It’s great that productions receiving funding will be required to connect with local crew, trainees andtalent development schemes. For someone like me, getting started in my film and TV career, it makes me feel optimistic for what the future holds.”

Holly Parfitt, Producer and Additional Camera of Soil Survivors, a documentary by Bristol Film School Boomsatsuma students, one of several locally-made productionswhich won national Royal Television Society awards this summer, said: 

“We are excited to hear that Greenlight West plans to create even more opportunities for young people looking to get into the industry here in the West of England. It’s a brilliant time to be a film student in the region.

“Attending the National Student RTS Awards, let alone winning the Award for Saving The Planet for ‘Soil Survivors’, was a surreal and very exciting experience. It was a real honour to have our work recognised amongst so many other film students’ work fromacross the UK. It goes without saying that the support and guidance from Bristol Film School had a huge impact on the making of the documentary and us as filmmakers. It was a pleasure working with the crew and our ‘creepy crawly stars’ and we are all so proudthat the film has received this accolade.”

Rebecca Dawson, Executive Director of Bristol Old Vic, said:

“We welcome the West of England’s investment in a new film and television production fund. The close relationship between theatre and film and television production is well documented – with talent, ideas and skills constantly moving between stage and screen.

“Our region has extraordinary creative talent, and the sector already makes a substantial contribution to the region’s economy, bringing significant income, supporting jobs and driving tourism.

“This initiative will boost those opportunities further benefiting artists and creatives to take risks, develop their craft, build their careers and ultimately reach audiences around the world. It’s about keeping the creative engine of the West of Englandalive, connected and flourishing and ensuring that the extraordinary creativity of the region can continue to generate cultural and economic value for years to come.”

The West of England is the UK’s third largest screen production hub, home to major media institutions including the globally renowned BBC Studios Natural History Unit and Oscar® and BAFTA-winning animation studio Aardman, alongside a thriving community of independentproduction companies, freelancers, crew, studios, facilities and creative workforce talent. Generating an estimated turnover of £325 million, the region’s film and TV industries support around 3,000 FTE jobs and thousands more freelancer and contract roles.* Morewidely, the creative industries are one of five key growth sectors for the region, and the fastest-growing anywhere in the country over the last decade. In the West, they comprise more than 5,500 businesses and employ over 40,000 people: generating £1.6 billionfor the economy each year. 

With deeply rooted strengths in natural history, animation, factual unscripted, VFX and post-production, the region has also long proven itself highly popular for incoming film and High-End TV drama production. The area benefitsfrom its close proximity to London; network of local authority-run Film Offices and studio infrastructure including Bristol’s Bottle Yard Studios, the largest dedicated filming facility in the South West and the most sustainable of its kind in the world, thanksto £11.8 million investment from the West of England Mayoral Combined Authority. Throughthe Mayor’s Green Energy Fund, screen productions such as Mavis Ecclestone (ITV), Young Sherlock series 2 (Prime Video) and Can You Keep a Secret? series 2 (BBC) have made use of bespoke facilities at the site to power their work on location, including a guaranteed fleet of batteries and a newly built dedicated renewable energy charging hub. Scripted production has risen acrossthe region significantly in the past decade, driving an increase in screen tourism, recently illustrated by Visit West’s Starring Bristol campaign. 

Recent productions made, filmed or produced in the region include Rivals (Disney+), Down Cemetery Road (Apple TV+), Agatha Christie’s Seven Dials (Netflix), Bridgerton (Netflix), Wonka (Warner Bros. Pictures), Boarders (BBC), A Good Girl’s Guide to Murder (BBC), The Outlaws (BBC/Amazon Prime Video), Planet Earth III (BBC), The Americas (BBC), Chicken Run: Dawn of the Nugget (Netflix), and Wallace & Gromit: Vengeance Most Fowl (BBC and Netflix). 

Guidance and application details for Greenlight West, the West of England’s production fund, are available now at https://greenlightwest.co.uk/

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